Dubai Airports is inviting specialist advertising companies to submit expressions of interest to be awarded the official concession for Concourse D, currently under construction at Dubai International.
Concourse D will become the new home of more than 100 international airlines that fly to and from Dubai International when it opens in 2015. The new facility, which will house all gates and extensive commercial outlets, will be linked Terminal 1 via a new elevated train.
On-airport advertising has become an increasingly important part of Dubai Airports’ non-aeronautical revenue, as the Dubai International’s growing network of destinations and ballooning passenger numbers allow brands to target a wide and cosmopolitan audience.
“As one of the busiest airports in the world, and given the global attention generated by the recent opening of Concourse A – the world’s first purpose built A380 facility – Dubai International offers potential bidders a very attractive proposition. With sustained passenger growth and our unique passenger profile, the case for continued growth within advertising is proven,” said Eugene Barry, SVP Commercial at Dubai Airports.
“Concourse D will be a modern and vital addition to Dubai International, ensuring that we not only cater for the growth in traffic but offer a travel experience our customers have come to expect. As a brand, Dubai Airports is globally associated with quality and innovation. We are keen to choose competent partners who will add to that reputation and contribute to our growth.”
Expressions of interest can be submitted in English for the attention of Eugene Barry, SVP Commercial, PO Box 2525, Dubai or to email@example.com and must include a company profile and contact details. The final submission date is noon on Friday, February 15, 2013. Based on the prequalification criteria included in the application, Dubai Airports will issue the Request for Proposal (RFP) documents in Q2 2013.