Google goes into full-fledged play mode, says it will launch a dedicated tablet for $199 in an effort to kill off – not the iPad -  but another android product, Amazon’s Kindle.

It has outsourced the manufacturing of the 7-inch tablet named Nexus 7, to Asus. It will have a screen resolution of 1280x800 pixels and will be powered by a 1.3Ghz Tegra 3 processor and 1GB RAM.

The tablet will have a total integration of Google Play unlike Kindle, which although operated Android, but hardly used any of Google’s services.

Nexus 7 will run on the latest version of Android operating software - Jelly Bean, which was also announced at the annual Google I/O event.

While experts believe that google’s new product will not in anyway comepete with Apple’s iPad, which as a much superior display and features, it might in fact affect the sale of other android products. The product will start shipping in July.

Earlier, Microsoft had announced the launch of its Surface range of tablets that could eventually end up replacing the laptop.