You can book your tickets now to watch Aamir Khan's 'Talaash' after 100 days!

The movie was slated to be released on November 30 and will see the light on that very day without any further delay.

The makers of the movie have already delayed the release a couple of times and now they are launching a massive 100 days promotional plan. First up, by opening the advance booking process in select theatres, reports Hindustan Times.

This is an unprecedented move in Bollywood and perhaps Aamir's way of announcing his movie to the world.

The producers, Farhan Akhtar and Ritesh Sidhwani made an interesting business strategy which will help in creating a pre-release hype for the film.

Announcement of advanced booking of Aamir's movie might start a new trend of advance booking in the industry.

Though in Hollywood this is a trend for major biggies, but by Bollywood standard it's way too early for the advance booking to start, but this might boost the business.

The psychological thriller is written and directed by Kagti and the project is jointly produced by Excel and Aamir Khan Productions.

'Talaash' is also one of the most awaited films of the year because it's Aamir's first release post the superhit '3 Idiots' in 2009.