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29 March 2024

One-of-its kind Ferrari for Indian expat

Published
By Parag Deulgaonkar

What will you do once you have seven Ferraris in your garage?

Get an eighth. Only this one will be designed especially for you.

Also, just to up the ante, only seven have been similarly custom designed by Ferrari before this, music legend Eric Clapton was the last to get one done.

Now, Cheerag Arya, a UAE-based Indian businessman will get his self-designed Ferrari by early 2013.

Work on the new 599-based creation: the Arya SP has commenced.

Arya, who is chief executive officer of JBF RAK, a joint venture project with government-owned RAK Investment Authority, will add this new beauty to his existing collection of Ferraris.

Ferrari's Special Projects team allows those with a sizeable enough bank account to command the design of their own Ferrari around the platform of an existing car.

The official Ferrari Magazine, in its March edition, said its owner has signed off Arya SP after reviewing 12 design sketches.

"I told the designers what I wanted and they presented me with a total of 12 designs.

“I then picked the bits from each that I liked until we got an idea of the car I had in mind. A bit like a wish list," Arya said in an interview with the Ferrari magazine.

With the clay model been approved, the build and development process is imminent and the car is expected to be delivered by early 2013.

The value of the car was not disclosed.

Arya's already has a 599 GTO and 599XX. The Arya SP will share the 599 GTO's running gear with a tweaked exhaust and revised suspension.

Earlier in 2011, a UAE-based businessman paid $2.4 million (Dh8.8 million) for the Bugatti L'Or Blanc - the world's most expensive.

The vehicle has a white exterior with royal blue lines and has been fitted with porcelain wheel badges, fuel caps and oil caps.

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