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29 March 2024

'Your Child in Gold': Dubai's Dh6m in gold

Published
By Sneha May Franics

Dubai is set to reward the big weight losers of ‘Your Child In Gold’ campaign in December at Zabeel Park.

This year, 7,350 winners who sweated it out in the gym to go from flab to fit, will be rewarded with 40kg of gold worth nearly Dh6 million.

Although the month for the rewards has been announced, the date is still kept under wraps.

“The sheer number of winners makes the planning and execution of the grand finale more difficult,” Waleed Al Shaibani, Dubai Municipality Club’s manager and chief coordinator of the weight-loss campaign, told Emirates24|7.

“That’s why there is a delay in announcing the date. We are still in the process of making all the arrangements and finding out ways to accommodate 7,350 winners and their families. We decided to choose December because the weather will be perfect for outdoor functions,” said Waleed.

Last year, Dubai Municipality rewarded 2,648 winners of ‘Your Weight in Gold’ campaign with 16.823kg of gold bullion worth Dh2.6 million.

The campaign, which ran from July 15 to September 15, received excellent response, with over 28,000 residents signing up.

Syrian architect Ahmad Ibrahim Al Shiekh emerged as the winner last year after shedding 26kg. But this year, his record will be broken, revealed Waleed, without divulging the number.

Dr. Najiba Al Shezawi, medical-in-charge of the initiative, added, “The winners include over 200 children below 13 years of age.”

This year, the campaign was aimed at families, with their gold reward doubled for joint weight-loss. For every kilo lost over the 2kg mark, families get 2 grammes of gold, while individuals get 1 gramme of gold for every kilo lost in weight.