This is how we open our car’s liftgate in Dubai: Kick the bumper!

How many times have you struggled to get into your car when you’ve got arms full of boxes, or bags of shopping? Fumbling for your keys while trying to balance your boxes precariously on the side of the car, something inevitably goes wrong. We’ve all been there.

Well, the team at Ford had been there too. As part of the new wave of technologies hitting the market that make life easier for drivers and passengers, the Ford research team decided this was a problem that had a solution, and that owners need not struggle with this each time they popped to the shops. They designed the hands-free power liftgate, debuting on the all-new 2013 Ford Escape, which has been recently introduced in the Middle East.

“The hands-free power liftgate is yet another innovative Ford technology that makes customers’ lives easier,” said Thierry Sabbagh, Ford Middle East’s director of Sales. “New Escape owners will be able to load their vehicle without ever having to set packages or gear down.

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“Ford sees this kind of technology as a feature that will surprise and delight customers and make the ownership experience of a Ford vehicle more fun and rewarding. Offering smart products and unique technologies that customers want remains at the core of the One Ford strategy,” added Sabbagh. “We continue our drive to introduce unique innovations and making high-end, premium technologies available and affordable to the masses.”

The hands-free liftgate builds on Ford’s Intelligent Access with push-button start. Customers can unlock and start their vehicles without having to take the key out of their pocket or purse.

The way it works is simple. The hands-free liftgate uses two sensors in the rear bumper to detect a person’s shin and kicking motion. The system safeguards against accidental opening by being programmed to open with leg motions – so if an owner’s animal runs under the car or when the vehicle hits a bump on the road, it will stay closed.

To keep the experience custom to each owner, the liftgate height can be programmed or adjusted manually to meet customers’ specific needs.

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