Etisalat's bonanza with new TV and mobile content

Etisalat's eLife TV viewers will receive a new channel on Ch No 40, that will broadcast documentaries and special programs about UAE.

This move by Etisalat is to commemorating the 40th National Day on December 2.

Etisalat announced that all its eLife TV and mobile customers will enjoy special content that celebrates this important milestone.

The channel will televise special edition of the ‘Baba Khalifa’ song sung by Etisalat’s very own e-junior character, Dana. The song specially produced on the occasion, is also available on-demand.

In addition, customers will get to watch eLife TV’s exclusive historic content on the journey of the nation’s unification and landmark achievements.

Through the days leading up to the National Day, the channel will link to live footage of songs and decade-old photos of the country from National TV channels as well.

It will also feature exclusive interviews and insights into the lives of successful UAE citizens and sports personalities.

Etisalat’s prepaid and postpaid mobile customers can subscribe to receive 3 content types on a weekly basis, priced at Dh 4 per week. This includes SMS of the UAE’s top historical achievements, in sports, technology and many other areas.

Customers can also download audio clips of the UAE’s national songs and poems; and wallpapers or animated files that will be sent to them via MMS or WAP push. Customers can subscribe to the service via SMS by sending ‘WATANI’ to ‘1110’.

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