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29 March 2024

Al Maya launches Indian FMCG brands in Dubai

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By Staff

Top Indian Fast-moving consumer goods (FMCG) brands have been launched by the Al Maya Group at Al Maya Supermarkets/Hypermarket, Dubai, in the presence of  Sanjay Verma, Consul General, Consulate General of India.

The Consul General lauded the efforts taken by the Al Maya Group in bringing FMCG products from India and has also congratulated the Al Maya Group on the occasion of completing 30 years of operation in the UAE, said Kamal Vachani, Group Operations Director of Al Maya Group. The following ranges have been launched by the Al Maya Group in the UAE.

Vachani thanked Verma to visit the Al Maya Supermarkets during the launching of the Indian FMCG products. During the visit, Verma also visited Daily Gourmet outlet, which is  a new concept outlet opened by Al Maya Group specially for Gourmet products.

The group launched FMCG including:

Horlicks Snack Range from GlaxoSmithkline : GlaxoSmithkline is one of the Largest Consumer Healthcare companies in the World with a global presence. Horlicks is one of the Oldest and most Trusted Brands in the Glaxo Portfolio and has become synonymous with good health and nutrition. Al Maya announces the Launch of the Horlicks Snack Range -  Healthy Multigrain Noodles (FOODLES) and HORLIKCS BISCUITS. Foodles from Horlicks is a unique noodle in that it is not based on Refined Flour, but instead uses 4 different Grains, making it the ideal snack for Growing Children, Diabetics and the Elderly due to the High Nutrition content and high Fibre. One packet of Horlicks Biscuits provides the Protein and Calcium equivalent to 2 glasses of Milk and hence are ideal for Growing Children.

MTR Foods is India’s fastest growing Food and Spices Brand and has a history dating back to 1912. Today, MTR Foods is wholly owned by the Norway based Orkla Group and has established market leadership in Ready to Eat , Specialty South Indian Spices and Ready Mixes for Breakfast. Al Maya Group has pleasure in announcing the launch of the full range of MTR in the UAE Market.

Parag Milk Foods is one of the fastest growing Private Sector Dairy Companies in India with Brands like Govardhan (Ghee, Butter, Paneer) and Go (Cheese Range). Al Maya has launched both brands in the UAE Market to tremendous response from the Trade and the end consumers. Govardhan Ghee is 100 % Pure  Cows Ghee, unlike most other brands , which are based on Buffalo Milk. The Go Cheese range has many unique products such as the first squeezable flavoured cheese spread in the UAE Market, Nacho Cheese Spread etc.

Nissin is the company credited with inventing the concept of Instant Noodles – Al Maya has most recently launched the Top Ramen range of Cup and Packet Noodles from Indo Nissin. The Cup range has unique flavours hitherto unavailable in the UAE Market such as Pani Puri, Manchurian etc. The brand is endorsed by Indian Badminton Champion Saina Nehwal and carries her picture on every pack.

Savory is a range of Instant Powdered Drink from Bajaj Herbals. Savory has a comprehensive range of flavours including the Watermelon flavour which is not available in the market till now. The formulations have been specially made keeping in mind the Middle Easter tastes.