Dubai: Domestic tourism is experiencing one of its strongest seasons, with bookings surging during the long Eid Al Adha holidays and driving accommodation prices in beach resorts back to peak levels.
A survey showed that hotel room prices in Dubai’s beach resorts have risen significantly, with one-night stays starting from AED 1,500 and reaching approximately AED 12,000 in luxury resorts, including taxes and fees.
High demand was recorded in beachfront locations such as Jumeirah Beach and Palm Jumeirah, where hotels have reported occupancy rates of up to 100% in recent days. A five-star beach resort with 500 rooms has been fully booked since the end of last week and is expected to remain fully occupied throughout the holiday period.
Data from online booking platforms indicated that more than 90% of five-star hotel rooms have been sold, while occupancy in beach resorts has exceeded 95%. Many resorts have also introduced family-focused offers, including free accommodation and meals for children.
In contrast, four-star and city hotels continue to offer promotions to attract bookings, including discounted room rates, dining deals, flexible check-in and check-out times, and added benefits such as free stays and meals for children under 12. Some mid-range hotels are also offering complimentary access to entertainment attractions and flexible cancellation policies.
Fathi Khoujli, Regional Vice President of Hyatt Hotels Corporation in Dubai and General Manager of Grand Hyatt, said domestic tourism has reached record demand levels during the Eid holiday, supported by increased bookings following the announcement of the extended break.
He added that current hotel prices are close to those recorded during Eid Al Adha in 2025, reflecting strong demand and a surge in last-minute bookings.
Munther Darwish, Managing Director of Palazzo Versace Dubai and Founder of Palazzo Hospitality, said the high occupancy rates confirm continued strong demand for hotel stays.
He noted that domestic tourism is playing a key role in supporting the hotel sector, driven by demand from residents and families seeking packages that combine accommodation, dining and recreational activities, along with added benefits for children.