Daman to give up exclusive rights at Seha

The National Health Insurance Company, or Daman, has announced it will give up its exclusive rights for direct billing within the Abu Dhabi Health Services Company’s (Seha) healthcare facilities in the UAE from February 1.

The move is a part of its role to develop the healthcare industry in the Abu Dhabi emirate and was greatly supported by the Health Authority – Abu Dhabi (Haad).

Previously, patients not insured by Daman who required medical treatment at any of Seha’s healthcare providers were required to pay the cost of services rendered in cash while Daman cardholders needed only to present their cards for direct billing with no cash payment. The cost of Daman-insured members’ services would then be paid directly to Seha’s establishments by Daman.

Zaid Al Siksek, CEO of Haad, said: “This decision demonstrates Daman’s concern for the community’s well being. As the industry regulator, it is one of our key objectives to ensure that all residents of the emirate benefit from the best healthcare solutions.

“We greatly appreciate this decision and thank Daman for taking this step that will bring benefits to the community and the industry as a whole.”

Khaled Al Qubaisi, Daman’s Chairman, said: “We are very confident of our position as the leader of the UAE’s health insurance industry. We always strive to elevate the healthcare standards in the emirate and the UAE, and hope that this step would add to that commitment.”

Dr Michael Bitzer, Daman’s CEO, said: “Our decision also aims to stimulate the health insurance market and give all patients the choice of direct billing services. Our services will further demonstrate the grounds for our success.

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