Ducab in JV to win global market

“We are talking about finding partners to expand in the Gulf Co-operation Council countries and the Middle East and North Africa [Mena] region. We have been encouraged by the management in Ducab to take opportunities in the Mena region due to the boom in the construction market and huge demand for all types of cables,” Andrew Shaw, Ducab’s managing director, told Emirates Business.

Ducab, which is jointly held by the Dubai and Abu Dhabi governments, is in final stages of tying up the loose ends of the pact with its new partner, together with whom the joint venture is likely to dominate the cable manufacturing industry in the Middle East. “We need to have a greater presence in the region and to expand our facilities. We can do this ourselves, and we can also do it with partners. The partnership will accelerate our growth into the Mena region,” the Ducab managing director said.

Ducab products are sold throughout the Middle East, Asia, Far East and North Africa, Shaw said. “But the GCC countries – the UAE, Saudi Arabia, Qatar, Kuwait, Oman and Bahrain – are our biggest markets currently and we shall strive to strengthen our leadership position in all these territories.” He said Ducab believes in continuously expanding its sales operations and the firm’s reach.

“Our investment plans reflect our desire to serve our customers wherever they need our products. This is one of the reasons for our expansion plans outside the UAE and the Gulf,” Shaw said.