A worker cleans a finished solar energy panel at a production plant in Germany. (GETTY IMAGES)

Business leaders to discuss 'greenomics'

The challenge of addressing sustainable practices in business is being tabled at a conference being held in Dubai on October 3, 2009 by consumer electronics major LG Electronics.

LG will be joined by the UAE Ministry of Environment and Water (MoEW), the United Nations University International Network on Water, Environment and Health (UNU-INWEH) and a panel of business and environmental experts for the second annual Life's Green conference discussing the theme 'greenomics', how sustainable practices in business can actually benefit the bottom line.

Dr Rashid Ahmad bin Fahad, UAE Minister for Environment and Water, will be present at the one-day event where speakers and guests will discuss best practice models in light of current global environmental challenges.

"Environmental awareness should play a key role in all industries and institutions that are looking towards more long term development and growth," said Ki Wan Kim, CEO of LG Electronics Middle East and Africa. "Sustainability is a driving influence in our product development, but at LG we also realise the importance of constructive conversation across the broader industry. Life's Green Conference provides a forum for the region's business and environmental community to focus on issues that are specifically relevant to the local population and supports practical advancements in environment and sustainability at home and workplace."

The high-profile summit is designed to review global and regional environmental trends and discuss how they can be applied to local sustainable business and economic models while showcasing best global and local practices.

Government agencies, international and regional private sector companies, environment experts and regional media will have the opportunity to voice their concerns and recommendations on environmental policies through a series of workshops, in addition to keynote speeches.

"Keynote speakers have been invited to speak based on their experience and expertise in relevant fields," said Hamad Malik, Regional Director Marketing and Corporate Communications, LG Electronics Middle East and Africa.

"Dr Fahad, UNU-INWEH Director Zafar Adeel and LG's R&D Head IK Yoo and LG's solar energy business head KS Cho, will all speak on topics of UAE's green economy initiatives, ecological innovation and investing in eco-efficiency.

"Panels are also set up to lead discussions on clean and efficient eco technologies and renewable energy, focusing on how these initiatives can shape environmentally conscious business models."

Dr Zafar Adeel, Director of UNU-INWEH, and one of the speakers at the conference will focus on businesses and climate change. While Dr Mariam Shenasi, Executive Director MoEW and Dr Walid Saleh, Regional Coordinator for UNU-INWEH will introduce an overview of the potential of greening the UAE economy by looking at the different economic sectors.

There will also be legal speakers such as Kristen Winemiller, Attorney, who will highlight the regulatory systems that have a role in maintaining sustainable business.

Microsoft's head for the region Charbel Fakhoury will bring to light how the company has improved the environment through its software and technology. He will also stress on environmental responsibility and action taken by the company globally.

Emirates Group will present its large-scale industrial recycling programme and on how it has reduced emissions. 

 

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