Some of the key elements of Dubai World Trade Centre’s strategic campaign to position the UAE as the world’s most popular destination for events and exhibitions will be on display at this year’s Gulf Incentive Business Travel and Meetings Exhibition (GIBTM) next month.
New research from the Society of Incentive Travel Executives (Sita), a worldwide organisation of more than 2,100 business professionals in 87 countries, reveal the strong strides that the group is making towards this goal.
A survey of members conducted at the end of 2007 lists Dubai as one of the most popular destinations in the world for companies organising overseas meetings and incentive travel, alongside Hawaii, Las Vegas, Paris and London.
Helal Saeed Al Marri, Director-General, Dubai World Trade Centre, said: “Dubai is in the process of enhancing its international positioning as a key hub for global events and meetings.
We aim to use our presence at GIBTM to network with peers in the industry, as well as to present our own product and service portfolio to a wider global audience.
Currently we are the region’s leaders in the events and exhibitions industry and we aim to build on this platform to make Dubai the world’s leading destination for all major exhibitions, conferences and events. ”
The DWTC exhibition at GIBTM will have on display the end-to-end range of services related to the exhibitions business, which includes offerings from hospitality, logistics and engineering to event services, conference organising and venue management.
Among the key areas of specialisation that will be represented at GIBTM are transport and logistics planning, venue operations and congress management.
DWTC’s Dubai Congress Management division has rapidly developed a reputation as one the Middle East region’s leading professional congress services groups, organising 25 conferences in 2007 in line with its mission to help grow the knowledge economy.
DWTC to promote Dubai at travel and meetings fair