Khloe Kardashian is keeping the family tradition going - when in Dubai dress like locals.
On Tuesday the 30-year-old reality star shared selfies from Dubai with her hijab both on and off.
The Keeping Up With The Kardashians actor was in the United Arab Emirates to appear at a hair event inside the Dubai World Trade Center.
She shared a photo with fans of herself donning the traditional hijab, a loose garment that covers the head and face with only the eyes being shown.
She made sure whatever was visible, looked beautiful, her eyes had the perfect makeup and nails long and painted.
Most women in the Middle East dress this way according to their religious and cultural beliefs, and although those who visit the country are not required to participate, Khloe decided to wear it and make a big deal about it.
The snapshot, captioned 'Habibi love,' drew some backlash from fans who weren't happy with the celeb wearing the hijab.
"This is disgustingly offensive," one user wrote, while another commented, "This woman should not be the role model of anyone especially not for Muslim women."
One also stated, "She's disregarding a cultural/religious symbol by appealing to her own commercial interest."
But then, Khloe is just keeping the tradition going.
Her half-sister Kendall Jenner also wore a hijab when she visited Dubai earlier this year.
The rising supermodels Kendall Jenner and Gigi Hadid covered up their model figures by donning traditional abayas and hijabs while visiting the Sheikh Zayed Grand Mosque in Abu Dhabi.
They wear accompanied by singer Selena Gomez.
In 2011, Kim Kardashian and her mother Kris Jenner appeared to be trying to recreate the desert scene from 'Sex And The City 2' as they slipped into floor-length colorful kaftans for their daytime journey.
Kim Kardashian - known for her revealing outfits, reality fame, a sex tape was also seen covered up in an all-black burka.
Both women ended up buying burkas and even wearing them out of a store.
Last year Kim was on her second trip to Dubai and did not miss the opportunity to soak up the sun, sand and sea. Kim came to promote her seventh fragrance, Fleur Fatale and went dunes bashing.
The Kardashians are definitely trying hard to keep up with Dubai.