Take a 'Guess': What was Priyanka Chopra doing in Dubai

For all those wondering what is Bollywood diva Priyanka Chopra doing in Dubai, the actress was in the city launching a GUESS store.

Bollywood star Priyanka Chopra's name can be now taken in one breath with the likes of Drew Barrymore, Kate Upton, Alessandra Ambrosio, Claudia Schiffer, Anna Nicole Smith and Paris Hilton.
 
And guess why? Because this former Miss World is the new 'Guess girl' in the block.
 
Priyanka has been signed on as the face of Guess' for the upcoming holiday campaign. 

Priyanka, seen here with Guess Inc co-founder Paul Marciano tweeted the picture saying, "Amazing day at the @GUESS store launch in dubai with #PaulMarciano . Thank u for the love". 

The Bollywood beauty was in Dubai on Feb 26 for the opening of a new Guess concept boutique at Dubai Festival City.
 
The event witnessed a catwalk show of the latest Spring/Summer 2014 collection. 

PC is the first Indian model for the iconic 30-year-old brand and the campaign is set to be showcased in 87 countries. 

Follow Emirates 24|7 on Google News.