The Red Crescent Authority’s (RCA) telethon has raised more than Dh85 million in donations so far to assist the estimated 23 million flood victims in Pakistan.
Dubbed ‘Awnakum’, Arabic for ‘Your Help’, the campaign launched under the directives of President His Highness Shaikh Khalifa bin Zayed Al Nahyan saw the participation of various TV channels and radio stations across the UAE such as National Geographic Channel Abu Dhabi, Al Emarat, Ajman, Noor Dubai, Sharjah 2, Fujairah’s Dunia, Ras Al Khaimah TV and Al Waha, Awtar, Music Plus and Al Dhafra.
Deputy Chairman of RCA for Local Affairs Mohammed Ibrahim Al Hammadi said the telethon continues nationwide and at RCA's branches and offices and we look forward to big donations from nationals and expatriates to further help the Pakistani people in this holy month.
He said the effort is being directly followed up on by Sheikh Hamdan bin Zayed Al Nahyan, the Ruler's Representative in the Western Region and Chairman of RCA.
He expressed thanks to the National Media Council (NMC) and the participating channels and stations. Last week, representatives of the participating media held a meeting at the head office of NMC in Abu Dhabi to co-ordinate the effort.
Prospective donors can take part in the relief effort by sending an empty SMS to these numbers for the following donations: etisalat, Dh10 6881, Dh50 6885, Dh100 4611, Dh200 5200; du, Dh10 7110, Dh50 7150, Dh100 7100, and Dh200 7200.
Donations can also be made to these account numbers: Sharjah Islamic Bank 0060 445518 010, Dubai Islamic 003 520 5205344 01, Abu Dhabi Islamic Bank 20000491, and Al Hilal Bank 6419000034.
People can also donate in person at the RCA tents in Marina Mall and Al Wahda Mall in Abu Dhabi, Al Ain Mall in Al Ain and Deira City Centre as well as at RCA’s officers across the country.