Rolls-Royce sales jump 39% in Abu Dhabi in Q1

Sales of Rolls-Royce motor cars in the UAE capital continued to grow at an exceptional rate in the first quarter of 2013, with Abu Dhabi Motors, the sole dealer of Rolls-Royce Motor Cars in Abu Dhabi and Al Ain, reporting a 39 per cent growth over the corresponding period last year.

Abu Dhabi is already the regional leader in Rolls-Royce sales, and is consistently among the top five highest selling Rolls-Royce markets in the world. This strong growth on already impressive volumes has been partially attributed to the arrival of the new Rolls-Royce Phantom Series II, which was launched in June last year, and sustained demand from clientele in Abu Dhabi and Al Ain for unique Bespoke models.

Earlier this year, Abu Dhabi Motors was awarded the “Global Dealer of the Year” for 2012 at the annual Rolls-Royce World Dealer Awards. The dealership also continues to be a global leader in Bespoke Rolls-Royce vehicles, boasting the richest bespoke specifications, and developing creative vehicle concepts specifically for their customers in the UAE. Last year, Abu Dhabi Motors secured 103% growth in Bespoke sales.

The Rolls-Royce importership in the UAE Capital  has seen steady growth over the past years, Abu Dhabi Motors has increased its sales tenfold since acquiring the Rolls-Royce franchise in 2003. This impressive result comes as a natural progression for Abu Dhabi Motors, and is based on the company’s commitment to the highest customer satisfaction standards in pursuit of excellence and quality considering every aspect of the brand and the high expectations of Rolls-Royce customers.

“Our growth is supported by the investments we have made in people as well as facilities.  We now have the world's largest Rolls-Royce showroom, the highest volume of sales in the region, the richest bespoke specifications in the world and the title of ‘Global Dealer of the Year’ – all of which proves that we are unrivalled in our ability to honour this magnificent ultra-luxury brand with outstanding customer service to some of the most discerning clientele in the world,” said Arno Husselmann, General Manager of Abu Dhabi Motors.

Commenting on their latest milestone, Kadhim Al Helli, Rolls-Royce Brand Manager at Abu Dhabi Motors said: “Rolls-Royce is the ultimate mark of achievement and distinction. These vehicles epitomise the very best in craftsmanship, engineering, driveability and exclusivity. In short, these vehicles represent excellence which is supported by our own standards of Excellence we plan to deliver during every contact.

Abu Dhabi Motors is currently gearing up to welcome the 3rd member of the Rolls- Royce family, the Rolls-Royce Wraith, which is set to launch in the UAE Capital later this year. This vehicle is the most powerful and technologically advanced Rolls-Royce in history, and is expected to take the Capital by storm.

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