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29 March 2024

Emirates, Etihad best in region

Emirates leads in brand awareness and usage among travellers. (EB FILE)

Published
By Staff Writer

Emirates and Etihad have emerged as the region's best-regarded airlines in a report on the travel industry in the UAE and Saudi Arabia.

Emirates emerged a clear winner in the kingdom as it topped the table for overall customer satisfaction, according to the TravelMonitor survey by Maktoob Research. But the carrier faced stiff competition on its home turf and had to share the top spot with Etihad.

Emirates also led the way in terms of brand awareness and usage among travellers from the UAE, but in Saudi Arabia the national carrier, Saudi Airlines, claimed the top spot in both categories. Emirates and Saudi Airlines were voted the most expensive airlines in the UAE and Saudi markets, respectively.

In the hospitality sector, Jumeirah and Shangri-La led all hotels in the UAE in terms of overall customer satisfaction, while Hilton topped the list in Saudi Arabia, followed closely by InterContinental.

"It is significant to note that the customer satisfaction levels of several leading airlines such as Emirates, Etihad and Qatar Airways have actually shown an increase this year," said Tamara Deprez, General Manager of Maktoob Research.

Emirates was rated nine out of 10 for customer satisfaction in Saudi Arabia.

 

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