Clean deserts are just horse sense
Dubai Municipality hopes using horsemen will get residents to be more responsive to the environment with a new campaign focused on keeping deserts clean.
The authority's Environment and Waste Management departments is working with the Hobbies Club, a project of the Sheikh Mohammed Bin Rashid Establishment for young people, the Ministry of Environment and Water and the Economic Department in Dubai on the project, which runs until March 3. It is the second year of the initiative.
The campaign aims to protect the wild environment, guiding social behaviour in its preservation and protecting the environment we live in. It also aims to educate visitors of the desert environment, the importance of preserving it, and the best ways to keep it clean.
Leaflets will be distributed to the desert visitors and posters will be placed at Adnoc stations, and an ideal environment camp will be set up at the site of the club.
In addition, horse riders will distribute awareness leaflets to visitors. A highly dedicated team of horsemen will be constituted to make the rounds among the visitors, and invite the public to visit the camp environment to identify the best methods of camping.
The Customer Service Centre of Dubai Municipality has begun receiving customers with special needs, particularly those who are hearing and speech impaired, with special services. Among other initiatives, counter staff have been trained in sign language. The move is part of efforts to improve customer service
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