Marmum gears up to meet demand spike - Emirates24|7

Marmum gears up to meet demand spike

(AP)

Marmum Dairy Farm, a subsidiary of Dubai Investments, is gearing up to meet the expected spike in demand for milk and milk products during the summer by ramping up its herd numbers.

Marmum Dairy has imported 175 high-quality heifers from Australia, bringing its total herd strength to 3,500, of which 2,000 are milch cows. The new import is expected to boost the firm's annual milk production by 1.8 million litres.

"With demand for high-quality dairy products in the UAE expected to go up considerably during the summer, Marmum is moving quickly to boost its production rate in order to adequately respond to market requirements," said SRK Raju, General Manager of Marmum Dairy Farm.

"Our new batch of high-yielding heifers will add significant value to the Marmum herd with their superior genetics, physical characteristics and milk component traits," Raju said. "The move to import heifers is also part of our strategy to improve milk volumes by investing in cows with high average milk production in order to offset rising feed costs."

Marmum Dairy is also upgrading the infrastructure at the company's dairy farm, having recently implemented the advanced Korral Kool cow cooling system to ensure the cows enjoy a comfortable ambience during the hot summer months.

 

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