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08 December 2023

Protect Freej, says creator

By Staff Writer

The growing market in illegal Freej merchandise has prompted its creator to seek legal action.


The man behind popular Arabic animated television series Freej plans to sue counterfeiters in a bid to protect his product.

Mohammed Saed Harif, a UAE national, launched the comic creation in the Arab World in September last year. It has since gone on to receive popular and critical acclaim – and spawned a catalogue of DVDs and merchandise. However, the unprecedented cross-cultural success of the series – which is also available with English subtitles – has paved the way for a glut of pirated material.

Yesterday, speaking exclusively to Business 24/7 during the production of the third series of Freej, he criticised the growing market of illegal merchandise.

“I am happy about the resounding success of the two series but I am also unhappy because pirated items of Freej DVDs, CDs, games and other products are freely available,” said Harif.

“We have reported to the Dubai Department of Economic Development. And I am planning to sue a company that is violating the property rights.”

The entrepreneur defended the hard work that goes into creating the show and its merchandise.