(Not) Finding (it) Funny: Deepika media frenzy over 'humiliating post'

Deepika Padukone wants to dedicate this year to creating more awareness about mental health issues. (Sanskriti Media and Entertainment)

The usually calm and composed Deepika Padukone didn't have a quiet, peaceful Sunday thanks to a leading Indian daily.

She was furious and up in arms against the daily on Twitter which published a rather demeaning piece of news about her dressing at an event.

Deepika Padukone had worn a low cut dress designed by Anaita Shroff Adajania for the trailer of launch of ‘Chennai Express’ last year. This dress had come under the daily’s scanner for the low cut design.
The daily, on Sunday morning, reframed and retweeted the photo-story.

When Deepika got to read the tweet followed by a picture gallery of similar dressing faux-pas, she lost her calm and gave the news portal a befitting reply.

The actress was not ready to be humiliated.

Deepika has over 7 million followers on Twitter and in almost no time her tweetS spread like wildfire.

As I-stand-with-Deepika was trending social media in India, the daily was bearing the brunt at the receiving end.

The Newspaper later put out another tweet justifying their video in question.

They wrote: 'It's a compliment. You look so great that we want to make sure everyone knew.'

Their attempt to calm down the public out-lash backfired as many thought it was crass to call it a 'compliment'; and this ensued another round of  criticisms for TOI.

As Deepika Padukone lashed out at a leading daily newspaper for objectification of women's body by tweeting about her cleavage, Bollywood and other celebs stood in support of the 'Finding Fanny' actress and praised her courage to speak out.

Priyanka Chopra: Well done @deepikapadukone ! Taken a stand for all of us. Xoxo

Karan Johar: Appalled....shocked and disgusted at the level of disrespect shown..Deepika or any women in the world cannot and should not stand for this!!

Arjun Rampal: I just read here in Malaysia about @deepikapadukone retort to cheap sensational journalism,well done girl.

Farah Khan: Above all, be the heroine of your life, not the victim. @deepikapadukone doing just that!! (N THATS how u pay a compliment )

Boman Irani: Complimenting a lady is a grace reserved for gentlemen! I stand on a tall tall chair and applaud you @deepikapadukone

Huma Qureshi: More power to @deepikapadukone :-) dats how u shut them upppp

Dia Mirza: Thank you @deepikapadukone #RESPECT. Entertainment 'news' has rarely ever treated women with much respect. I'm surprised by the surprise. For once some1 decided not to let it go.

RJ Malishka: @deepikapadukone makes history today not just coz of #FindingFanny but coz of the stand she took.Good on u girl:) COMING UP. @REDFM_MUMBAI

Swanand Kirkire: Behind every cleavage there is a heart,a voice @deepikapadukone thanks for showing us your true beauty & this is a compliment

Vishal Dadlani: More power to you @deepikapadukone !

Nimrat Kaur: Brilliant strike @deepikapadukone. So fearless a message and truly inspiring coming from you as a role model to millions of women all over.

Sir Ravindra Jadeja: Brave reply of @deepikapadukone to Times of India when they posted a bullshit post. We're proud of you Deepika. For Times Of India, playing with women's respect is just a part of their so called "Entertainment". #Disgusting #IStandWithDeepikaPadukone.

Harsha Bhogle: firmly with @deepikapadukone on this.

Sanjay Gupta: If you are even remotely self righteous and want to do the right thing then SUPPORT @deepikapadukone. THIS WOMAN ROCKS.

Siddharth Mallya: Proud of @deepikapadukone for standing up and speaking her mind. Too many others in this country would have sat on the fence and kept quiet.

Kriti Sanon: @deepikapadukone superbb reply!! 👠ðŸ‘ÂÂÂŒGlad that someone stood up! N i cant believe they actually replied to justify instead of apologising!!!!!

Esha Gupta: @deepikapadukone well said, proud of you. Thank you for doing this.. Women power

Saqib Saleem: Its a shame that this is what we do in the name of journalism.. More power to you @deepikapadukone ..

Anubhav Sinha: It is the high camera angle not a low neckline. What is low is the standard of journalism. Downright SICK!!! @deepikapadukone.

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