It appears that the vast majority of people out there are cool - in fact downright chilly - towards the hype that is built on the theme of love around Valentine's Day.
Some 70 per cent of respondent to a pre-Valentine's Day poll said they will give nothing, zero, zilch to their loved one on the special day, even if it comes only once a year.
Is global economic woes, recession and inflation, or just plain hard-hearted and tight-fistedness, but the next biggest group -- 12 per cent -- felt they could get away with just a few words and roses, the Emirates 24|7 Poll showed.
Another 7 per cent believed they could get to their loved one's heart through the tummy - they were willing to spend from a few to a couple of hundred dirhams on a romantic dinner, believing in the eat-and-sleep theory.
But there are some rich people out there - 8 per cent - who love their heart-throbs so much that they were willing to buy them diamonds. By the way, jewellers were offering a diamond pendant pre-Valentine's Day in the United Arab Emirates for as little as Dh199 ($55).
However, there is one segment - tiny at just 3 per cent - who wanted to give roses and diamonds and take their loved one out for a romantic night on the town.
Emirates 24|7 Poll: What will you give your love this Valentine?
Roses - 12%
Diamonds - 8 %
Romantic dinner - 7%
All of above - 3%
Nothing - 70%
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