The Dubai Mall, the flagship retail and leisure destination of Emaar Malls, has launched a brand-new feature to its dedicated app. The wayfinding App makes it easier than ever to navigate around its more than 1,200 stores, 200 F&B outlets and host of entertainment attractions including the newly launched replica of Dubai Creek Tower that is the centerpiece of the Grand Atrium.
Available on both IOS and Android devices, users can simply input the store or F&B outlet they’re looking for and be seamlessly guided through the mall with ease, with the technology behind the app acting as an indoor GPS system.
The Dubai Mall has been a pioneer in introducing innovative digital technologies that enhance the visitor experience. In addition to free Wi-Fi, the mall focuses on leveraging advanced digital tools to create additional value for its visitors through the customer journey.
The dedicated App, for instance, offers customers a wealth of information on the mall and its stores at their fingertips. Easy to use, it enables users to discover everything they need to know about their favourite retailers, and keep up to date with any promotions or events. The App can also be used to directly book tickets for attractions and services.
Among the many attractions at The Dubai Mall is the replica of Dubai Creek Tower. The mall now hosts daily shows that narrate the amazing facts of the global icon in the making, through a series of 16 LED screens presenting visual narratives on the design philosophy and making. Crafted by skilled engineers and professionals, the replica in aluminum and 3D-printed cladding elements weighs 3,000 kg, and took over 4,000 hours to be completed.
To use the wayfinding system, simply download the free app for The Dubai Mall, select your destination and you’ll be on your way! The Dubai Mall’s mobile app is available on AppStore and Google Play.
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