Priory Group brings British behavioural healthcare to Dubai
Dubai, UAE is home to a new mental healthcare clinic which is fully integrated with Priory’s facilities in the UK to provide quality, evidence-based behavioural care to the UAE.
Priory, which is most commonly associated with treating celebrities, has just opened its first overseas facility in Dubai’s prestigious Healthcare City (DHCC).
Based in the heart of this world-class health and wellness destination, the Priory Wellbeing Centre, which is now accepting patients, provides treatment for a wide range of conditions including depression, stress, addiction, and anxiety-related conditions including obsessive compulsive disorder (OCD) and panic attacks.
Will Goodwin, managing director of Priory Group in the Middle East, said: “The UK mental healthcare system is considered among the best in the world. I am extremely excited to expand our care internationally, particularly within the UAE.
“Every year many people reach the point of needing mental health support. Our specialists can provide confidential bespoke support and treatment tailored to particular needs and goals.”
The Priory Group has invested Dh2m in the Centre which will be staffed by psychiatrists and counsellors, led by Priory’s Middle East Medical Director, Dr Saaed Islam.
The Centre has seven rooms for one-to-one patient consultations, two group rooms, and flexible consulting hours including the option of evening appointments. It offers treatment and therapy covered by private medical insurance or self-funding for the local and expat community.
The Priory Wellbeing Centre, opening in Dubai, a global city and business hub of the Middle East, is the latest in a series of Wellbeing Centres launched by the Priory Group across the UK, including one in the heart of London’s financial district, the Fenchurch Street Wellbeing Centre, which was recently featured on the Al Arabiya news channel.
Dr Islam said: “The opening of this new Wellbeing Centre, under the internationally acclaimed Priory brand, will be a huge asset to the effective delivery of mental health services in Dubai and will allow our team to reach out to patients - both Emirati as well as expats. We know from the ongoing success of these clinics in London and other key cities across the UK that there is a demand for accessible mental health support and treatment and I believe that nobody – whatever their age, gender, profession or culture - should ever be scared or ashamed to seek help.”
He added: “There are many reasons why a region or country sees a higher prevalence of a specific condition but we hope that by offering a friendly and discreet service, we can play an active part in identifying and addressing these issues and supporting our patients towards long-term recovery.”
DHCC has close to 160 clinical partners including hospitals, outpatient medical centres and diagnostic laboratories across 150-plus specialties with licensed professionals from almost 90 countries, strengthening its medical tourism portfolio.
The Priory hopes that by extending its successful model of discreet and fast access Wellbeing Centres into such a well-respected area of Middle East healthcare, those requiring care, support and advice will be encouraged to seek help.
The expert team at the Wellbeing Centre in Dubai will be able to offer bespoke treatments for a comprehensive list of conditions that are not exclusive to the Middle East, such as anxiety, executive “burnout” and other issues sometimes exacerbated by an unhealthy use of social media.
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