Football Five’s World Championship (F5WC) Finals comes to Dubai

Dubai will be gripped with World Cup fever being host to the finals of the Football Five's world Championship (F5WC) next week.

Ford Middle East announced its partnership with F5WC to bring this global initiative to Dubai for the first time.

F5WC aims for mass participation amongst amateur football players, who play in 5-a-side games for fun whilst bringing together countries to celebrate the beautiful game.

The Championship kicked off earlier this year with knock out games in 32 participating countries across 6 continents.

And with 100,000 amateur teams from around the globe having taken part in a six-month long exhilarating and exciting qualifying campaign, 32 finalist teams will fight it off for the Championship title in Dubai, June 13 and 14 at the Dubai World Trade and Convention Center.

Ford wants to be part of the promising rise of football and sports in general in the Middle East, according to Paul Anderson, Ford Middle East’s director of Marketing.

“Ford believes in the universal language of football to instill values in the youth and to help them in their development, be it on the pitch or in their communities,” he said. “Through football, the youth can learn a number of positive values, such as loyalty, commitment, teamwork, and respect for others."

As the F5WC finals bring 32 of the best 5-a-side teams from around the globe to one venue, multiple scouts from Manchester United, Real Madrid, Chelsea, Liverpool, Barcelona, Hamburg and Juventus are expected to attend the finals.

Hosting the F5WC in Dubai is in line with the Dubai Sports Council’s mandate to provide a comprehensive sports environment as well as pave the way for the youth to cultivate their sporting and cultural talents and aptitudes in a way that leads them to achieving national, regional, and international tangible results.

“Football has a huge following in Dubai and we have many talented players that we must nurture.  We are pleased to host F5WC in Dubai and show the world that we have some of the best talents right here,” said Dubai Sports Council director of Marketing and Promotion, Rashid Al Kamali.

James Davies-Yandle, director at F5WC, said, “We are excited to hold the F5WC finals in Dubai, as this city is one of the best in hosting world-class events of this calibre. We hope for a fun and successful event and are confident that the players who are some of the world’s best amateur players will have a great tournament.”

The F5WC is not just a football competition but also a fun weekend for the whole family. There will be half time entertainment from football freestylers, face painting, Electronic Arts (EA) Sports, a PlayStation4 (PS4) gaming zone, live DJ as well as plenty of giveaways for the crowds.

The Ford fan zone promises exciting activities for everyone.

Football fanatics also will get a chance to score solid goals as they shoot four footballs into a hole and get extra balls if they answer a question on Ford Fusion correctly.

Special Ford prizes await the challengers.


 

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