Physique TV gets Farsi platform

Physique TV, which is dedicated to fitness, nutrition and extreme sports, is now launching Farsi platform – Physique Persia – for its Iranian audience.

The free-to-air channel will have two hours weekly Farsi shows starting tomorrow. Physique Persia will bring to the viewers an in depth look and understanding of the most important perspective of Persian lifestyle – fitness, health, nutrition, weight training and events.

Ahmad Kargar, Founder and Managing Director of Physique TV, said: "The way we are receiving a good number of Farsi speaking viewers, we are compelled to launch Farsi shows. I am very sure with the support of my team, industry experts and viewers, we will come up with many more new shows very soon."

Explaining about the viewership of this new platform, he said: "Physique Persia is targeted at the Persian community in different parts of the world.

"The shows are designed to cater to all those who intend to lead a healthy lifestyle. And all the shows will be re-telecast to suit every geographical zone and we are able to cater all Farsi speaking viewers."

Motenaseb, Fake and Legends will be the first show series of Physique Persia, said the company.