Liverpool FC coaching programme kicks off in UAE

Launch of Liverpool Football Club Academy coaching programme in the UAE. (Supplied)

Liverpool Football Club’s International Academy has launched its full-time coaching programme in the UAE with English College and GEMS First Point School – The Villa becoming the first to sign up with the European giants.

Designed to provide young players with the opportunity to learn to play ‘The Liverpool Way’, the youth coaching project in the UAE has been developed in collaboration with PESCO, a Dubai-based sports and events management company.

Leslie Hamilton of The Private Office of Sheikh Butti Maktoum, owner of the English College, said, “We are delighted to be a part of this project by Liverpool FC and see this more than a sporting programme, as one that would help mould our children into responsible citizens.”

Stephen Sharples, Principal of GEMS First Point School - The Villa said, “We are proud to host the International Academy of Liverpool FC and feel that it helps to promote a healthy and active lifestyle, build valuable team work skills and develop players to achieve their potential in this sport. I have been very impressed by the standards of coaching and commitment from the team.”

Coaches have been flown into Dubai all the way from Liverpool in the United Kingdom to impart the unique coaching method to youngsters between the ages of 7 and 15.

“As the first initiative of its kind in this region of the world, we are delighted that our coaching programme has kicked off here in the UAE, a country that not only has many Liverpool fans but also one which is prioritising sports development," said Dan White, Head of Soccer Schools at Liverpool FC

"We aim to harness this huge interest in football across the UAE and provide youngsters with the opportunity to learn to play ‘The Liverpool Way’ through a holistic, all round approach to development. Not only will the players improve their game, they will also learn valuable life skills such as teamwork, confidence, motivation and communication.”

Nisal Mohammed, Programme Director from PESCO, said: “We have received a wonderful response to the Liverpool FC coaching programme from many quarters including schools, supporters and well-wishers, and are confident that our partnership with Liverpool FC, which is known for its commitment to maintaining the highest standards and developing innovative playing methods, will yield excellent results.”

The coaching programme in the UAE is the latest addition to Liverpool FC’s well-established network of international academies around the world.

In the UAE, the project is being managed by PESCO, which has opened a representative office on behalf of Liverpool FC in Dubai in Al Barsha.

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